Why Should You invest in Apple Stock Term Paper

Why Should You invest in Apple Stock - Term Paper Example According to Chronicle Staff Writer, Kim (2010), Apple, the innovative challenger to dominant Microsoft and second most valuable company in the United States after Exxon Mobil, has passed its rival in market capitalization, becoming the most valued technology company in the world (Kim). Apple Company needs no introduction to the industrial world now. Surpassing of Microsoft in market capitalization is not an easy task and it reflects the capabilities of Apple Company in the international market. Even though earlier Apple concentrated more on the computer and operating system market, they have already started to enter the consumer electronics market world by diversifying their portfolios with the help of iPods, iPhones, mobile phones and different kinds of portable electronic devices. In share market also the growth of Apple is more visible and evident. Even when some of the major companies struggled to survive because of recession, Apple stood out among them and escaped without much damage because of their superior range of products. Investments are stock is one of the most popular ways of making money. But the recent recession resulted in many people losing their money because of the destruction of the share value. Now people are approaching the stock market with hesitancy. The scope of this report is limited to a discussion on Apple Company, its stock value, present and future growth prospects, a comparison of Apple with some of the competitors etc. Moreover, many of the people may not notice that Apple has already crossed even Microsoft in its market capitalization.